How to use SEO and Keywords to Increase Internet Visibility

SEO and Keywords

Search engine optimization is one of the greatest techniques that can increase traffic and conversion on your website. With that in mind, a visible website has a higher chance of top ranking in the search queries.

This takes time and is not an overnight thing because there are so many web pages online and you have to work extra hard to make yours stand out from the rest. SEO Ireland is helping companies and individuals for better ranking there sites.

On the positive side, there are billions of searches daily and this opens up an opportunity for new and old websites to get a share of the traffic.

Below are some of the most important step you can follow to increases your internet visibility

1.  Create an SEO and Keyword Audit on Your Website

Conducting an audit will give you a clear answer as to why you are not gaining more viability on the top search ranking. You can decide to invest in SEO companies who can do an audit for you but you can also do it yourself and save a lot of money.

A comprehensive audit will help you identify areas on your website that need improvement by examining your performance and fixing issues related to your website. Performance of your website depends on many factor like web hosting, image size, CSS etc.

When creating your website you can easily overlook some things, that’s why an audit will help you identify and fix them. learn more about website audit by clicking here

2.  Formulate Your Site and Submit a Sitemap to Search Engines

A site map is a file that entails all folders of your site that search engines should be aware of. You can verify your website using the webmaster tools, once that is complete the next step is to formulate your site and submit a sitemap.

This will help your pages to be indexed by the various search engines. There are two types of sitemaps namely:

  • XML sitemap
  • HTML sitemap

The important factor is that the health of your website will be monitored and errors identified.

3.  Design Your Website to be Mobile Friendly and Fast in Loading

Design your website to be more friendly and accessible on mobile devices. This is because more users are now switching to using mobile devices than desktops, you can check your website its mobile ready or not at

This means your website should be a mobile-optimized website and important content is available above the fold. Avoid any pop out that distracts the user’s attention.

Your mobile website should also load very fast, especially on mobile. Speed is an SEO ranking factor and when it’s slow you will get fewer conversions. Make sure the loading speed does not take more than 3seconds by eliminating visual elements that are not mobile-friendly.

How to use SEO and Keywords to Increase Internet Visibility

4.  Publish More Relevant and Engaging Content Regularly

Visitors will come to your website only for unique and engaging content.  Published engaging and attractive content that is not a duplicate or that is already published on the web. Make it eye-catching content that will satisfy the users intent.

Write content that is SEO friendly with keywords that search engines can relate to and understand.  A thorough and well-written content that is up to date.

When you update your content regularly chances are you will get new keywords and google will not be your regular visitor which increases your chances for a higher ranking.

5.  Optimize Your Meta Description, Your Title and Reputation

Optimisation is very important, make sure your content page is optimised for SEO before you hit the publish button. Include your target keywords in the page content, page title, page headings and meta descriptions. While doing this, avoid keyword stuffing and over optimisation.

The optimization is not only for search engines but also for user audiences and customers.


For easy visibility of your website on Google, you need to put more effort into a few areas, this means you optimize your website for crawling and indexing of phrases to give search engines easy time.

Make sure your site is optimized for mobile-friendly and the content published is what people are searching for.

web design in metal type blocks

Are you out for an incredibly beautiful and fulfilling website? Do you have little or no idea of the kind of website that you may have? Here are some tips to guide you in finding the best internet design that will be an inspiration in the marketing world.

1. Find an Expert in Responsive Web Designer

At times, even if you are a guru in this particular field you will always feel the urge to hire someone to lend you a hand. Website design is not as easy as ABC. It requires a lot of patience and dedication. So it would be wiser to seek some help from a professional like

Once you find one, discuss the ideas you have in your mind for your website, like whom will be the audience of this website, what is the purpose of this website, what is the approximate age of people visiting this site, is this website is for males, females, kids, teenagers or for all.

These question definitely help in designing the best website for you and for your customers and  by considering these questions you can design a site that can perform very well on the internet.

Here you can also ask for other interactive web design ideas that can inspire the marketing of your website.

2. Explore Different Types of Internet designs

The second step after this should be enough trust between you and your web designers, so that you can discover new designs ideas with the help of your designers. It is OK for one to have something in mind for his or her website, but if he or she do not share it with designers they will not understand what you have in mind. However to make sure you can the best web design make sure to involve your designers, content writers and other team members for getting best results.

web design in metal type blocks

If you want that your website should be looking amazing enough and can perform well online and even can win website awards when they happen, for this you need to design your website very well and then market and then market it also very well so that you can share your vision with your vistors. Your web designer team can come up with new and revolutionary ideas that will attract more users to your website.

Do not let a poor internet design throw you out of the market.

3.  Make the First Impression Count

The first impression that someone gets when he or she visits your website will determine whether he or she will stay or leave the site, did she got what she was looking for, did your website solved the question for which she was searching for, if the answer to these questions is yes, then she will definitely visit your site again. learn more about writing killer contents by clicking here

Google always give weight age to such sites which solves search queries, if the site cannot solve the searchers query then it’s a garbage and Google will ultimately de-indexed your site or minium put your site at the end of the search results.

Google always like good and informative contents which can solve people’s problem and this makes Google top search engines. People at Google always researching more and better ways to solve people problems.

A positive impression will with no doubt make your user to stay at your site. But once they get a negative impression and are not able to find what they were looking for, then possibility of losing these potential customers is high.

To make sure that your users are stuck like glue on the website you need to add extra ordinary contents on your site along with good web design and responsive web design techniques. In situations where you feel the need to change your landing pages, always let your designer know before changing them.

The designer might even come up with a landing page idea that might meet your goals. This step will enable your website to market well especially when preparing a banner for your campaign on pay-per-click. There are number of mistakes that you can make while designing your responsive website. But if you have a good designer, he or she can easily help you identify and get rid of them even before they are made.

For example, adding pictures and even videos about your business , the designer can tell you best ways for adding images and videos to your site, that will not compromise your site speed.

Bottom Line

The only shortcut to achieving a successful website is by having a good internet design and good contents, as contents are the king.

But for the best design of your website you need best designers team who help you in designing professional websites which may be equally good for both desktop and mobile users. No matter how easy the whole process seems to be, the truth is that you can’t do it yourself. Make a partnership with a competent designer for helping you in areas where you lack expertise.